{"id":3690,"date":"2014-03-17T15:50:22","date_gmt":"2014-03-17T15:50:22","guid":{"rendered":"http:\/\/www.esale.bg\/?page_id=3690"},"modified":"2014-03-20T09:34:13","modified_gmt":"2014-03-20T09:34:13","slug":"media-planning","status":"publish","type":"page","link":"http:\/\/www.esale.bg\/en\/marketing\/media-planning\/","title":{"rendered":"Media planning"},"content":{"rendered":"<div id='layer_slider_1'  class='avia-layerslider main_color avia-shadow  avia-builder-el-0  el_before_av_two_third  avia-builder-el-first  container_wrap sidebar_right'  style='height: 151px;'  ><\/div><div id='after_layer_slider_1'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3690'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-av_two_third-2a9015ff38129c418a3f2eafba3e9512 av_two_third  avia-builder-el-1  el_after_av_layerslider  el_before_av_one_third  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-av_textblock-2989cb1a500f76248ec894598f4e8e5e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><div id=\"post-104\">\n<div>\n<h1>Media planning and purchasing<\/h1>\n<p align=\"justify\">Media purchasing refers to advertising management in which successful initiative is the combination between advertising area and price. Every business, aiming for positive results, invests in this type of popularization, using media shops for planning, purchasing and monitoring of such campaigns.<\/p>\n<p align=\"justify\">When <strong>eSale.bg<\/strong> purchase for you, firstly we research and plan in order to spend advertisers\u2019 resources in most reasonable way. Our team of professionals will highlight everything you need to know for your media campaign, considering the most important factors \u2013 geographical, demographic, psychological, the advertising formats, price ranges, competitors and everything else, that gives clear idea for its proper steering and execution.<\/p>\n<p align=\"justify\">In Bulgaria and other big countries, this method is quite common practice, used by many companies to reach out for proper auditorium. Using this approach, you will succeed in good positioning among them, which gives you strong advantage over your competitors. Purchasers of digital advertising, who we are \u2013 eSale.bg, are not only average advertising agents or dealers. They are the people that plan every campaign, operate and create its strategy. Results from the campaign prove why they are known as people with clear, creative and innovative thinking.<\/p>\n<p style=\"text-align: center;\"><strong><strong>Media planning in digital advertisement presents much more opportunities compared to few years ago \u2013 <a href=\"http:\/\/www.esale.bg\/marketing\/cpm-ads\/\">from CPM advertising<\/a> and <a href=\"http:\/\/www.esale.bg\/advertisers\/social-networks\/\">social networks<\/a> to mobiles<\/strong>.<br \/>\n<\/strong><\/p>\n<p align=\"justify\">People, occupied in media planning and purchasing should be very skilled with numbers. But we, <strong>eSale.bg<\/strong>, are very inventive. That gives us the opportunity to demand much more for our advertisers for less money. Instead of doing what everyone else do, we regularly offer attractive packages of services, based on researches, experience and already proved practices. Our media planning grows from the very beginning which is strong precondition for high quality performance and positive results.<\/p>\n<p align=\"justify\">Thanks to our sense and professional attitude, our service offers maximum results at a reasonable price.<\/p>\n<\/div>\n<\/div>\n<\/div><\/section><\/div>\n<div  class='flex_column av-av_one_third-b51168870d26eac9084c0e2dc495efe0 av_one_third  avia-builder-el-3  el_after_av_two_third  el_before_av_promobox  flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_image-0652f09f70d037d28dd6dcb1e084d6a0\">\n.avia-image-container.av-av_image-0652f09f70d037d28dd6dcb1e084d6a0 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-av_image-0652f09f70d037d28dd6dcb1e084d6a0 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-av_image-0652f09f70d037d28dd6dcb1e084d6a0 av-styling- avia-align-center  avia-builder-el-4  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img fetchpriority=\"high\" class='wp-image-3927 avia-img-lazy-loading-not-3927 avia_image ' src='http:\/\/www.esale.bg\/wp-content\/uploads\/2014\/03\/web_sites.jpg' alt='CPM' title='web_sites'   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<div  class='av_promobox av-av_promobox-56c7f6e334c8f00c4d9c6eb502b9e8af avia-button-yes  avia-builder-el-5  el_after_av_one_third  avia-builder-el-last '><div class='avia-promocontent'><p>\nGet in touch with us and start branding you business today. Free consultations.<\/p>\n<\/div><div  class='avia-button-wrap av-av_button-334dc0fb9caf438c822251bd57b01a22-wrap avia-button-right '><a href='http:\/\/www.esale.bg\/en\/contact\/'  class='avia-button av-av_button-334dc0fb9caf438c822251bd57b01a22 av-link-btn avia-icon_select-no avia-size-large avia-position-right avia-color-theme-color'   aria-label=\"Contact us\"><span class='avia_iconbox_title' >Contact us<\/span><\/a><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":3680,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-3690","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/www.esale.bg\/en\/wp-json\/wp\/v2\/pages\/3690\/"}],"collection":[{"href":"http:\/\/www.esale.bg\/en\/wp-json\/wp\/v2\/pages\/"}],"about":[{"href":"http:\/\/www.esale.bg\/en\/wp-json\/wp\/v2\/types\/page\/"}],"author":[{"embeddable":true,"href":"http:\/\/www.esale.bg\/en\/wp-json\/wp\/v2\/users\/2\/"}],"replies":[{"embeddable":true,"href":"http:\/\/www.esale.bg\/en\/wp-json\/wp\/v2\/comments\/?post=3690"}],"version-history":[{"count":5,"href":"http:\/\/www.esale.bg\/en\/wp-json\/wp\/v2\/pages\/3690\/revisions\/"}],"predecessor-version":[{"id":3932,"href":"http:\/\/www.esale.bg\/en\/wp-json\/wp\/v2\/pages\/3690\/revisions\/3932\/"}],"up":[{"embeddable":true,"href":"http:\/\/www.esale.bg\/en\/wp-json\/wp\/v2\/pages\/3680\/"}],"wp:attachment":[{"href":"http:\/\/www.esale.bg\/en\/wp-json\/wp\/v2\/media\/?parent=3690"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}